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The Science of Persuasion
06 December 2010
The power of persuasion has been on full display throughout history. Some will insist that even the concept of religion is nothing but a mere power play turned massive world trend, persuading people to live by a set of rules. Others, victims of personality cults, have witnessed firsthand just how persuasive things like propaganda can be.
When harnessed correctly and effectively, the power of persuasion broken down into a strict science can ultimately help you achieve business success in the long-term. There's no person better to explain the science of persuasion than the author himself, Robert Cialdini.
Robert Cialdini is a world famous professor, and has been called one of the most influential men alive by the likes of Harvard. Hes currently teaching psychology and marketing courses at Arizona State University, and his theories and studies of persuasion and marketing and the interaction between have become renowned books.
Posted in: Business Psychology, Personal Development, | Comments (0)
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