Blog Category: video marketing
Best Methods for Promoting Your YouTube Channel
27 March 2012
Now owned by Google, YouTube is the quintessential viral video website in existence. Through the rise of Facebook, Twitter, Foursquare and other social media giants, YouTube still remains dominant in its respective niche. In fact, this video site transcends the meaning of niche altogether and serves as a platform for would-be stars, Johnny-come-lately posters, amateur videographers, and, of course, internet marketers.
If you’re attempting to market your website via YouTube, the one thing you need above all else is channel visibility. Unless your channel is noticed, your videos are most likely not going to be noticed. Having an unpopular channel will result in a lot of wasted effort.
Below, we will discuss a few ways in which you can market your YouTube channel effectively to build a following and ultimately drive traffic to its intended spot.
Posted in: Internet Marketing, Video Marketing, | Comments ()
How important is online video in relation to web search?
24 February 2012
Video SEO, or video marketing, is quickly becoming an important part of online search marketing that companies will ignore at their peril. As more and more people get access to broadband, watching videos online is becoming more common, and so that provides an ever-growing pool of prospective customers you can’t access by any more direct means than by posting videos.This isn’t exactly a new thing. People have been using videos to promote their website or brand for a long time, and the format hasn’t exactly changed: give people something useful or entertaining for free, and tell them to come to your site for more. If you want to know how to grow a bonsai tree, there are videos that explain it, with links to a site where you can buy supplies.
Posted in: Internet Marketing, Video Marketing, | Comments ()
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