About UsServicesPortfolioBlogContact Us

Bronze Website

Website DesignGet a professionally designed website, complete with blog, content management and social media.
only £497 »

SEO Critique

SEOGet a complete health check on your website to make sure it is Search Engine friendly and ready to gain even stronger search engine positions.
only £197 »

Internet Marketing Planning

Internet MarketingCreate a complete online marketing strategy plan as we work together and develop an action plan to help you to increase traffic, leads and generate more revenue.
only £297 »

Social Kick Start

Social Media Take our social kick start Ruby Package now to get your social media campaign off the ground quickly.
from £197 »

Is Web-Scraping Still in Fashion?

22 July 2010

Is Web-Scraping Still in Fashion?Over the years, many techniques have been developed to give people a much needed edge in the online business world. While some techniques are above board and perfectly legitimate, othersknown sometimes as "black hat" marketing or techniques - are frowned upon. The process of web or data scraping is one those techniques that toes the thin line.

Now, scraping itself certainly isnt immoral, nor is it a way of cheating to get information. However, there are some in the Internet marketing and business world who feel that scraping is an unsavory aspect, because it can easily cause markets to become flooded by leading to parity and even plagiarism.

Basically, web scraping is the process of visiting and automatically collecting information from a website via a software program. It can also be done manually by copy-paste procedures, and some feel that allowing a human to do the scraping is far superior to letting an automated program handle it.

People can reason and can quickly figure out which body of text and/or keyword is viable, which information will create a usable statistic, and which pages are even worth the effort. A software program, on the other hand, just collects everything it encounters and thus leaves the scraper at the mercy of either having the program decipher any usable information, or having to read through it all.

Other methods of web scraping include: HTTP programming; DOM parsing; text grepping and expression matching; HTML pages and parsers; and semantic annotation recognizing. And while there are many different ways to scrape, each method is working toward the same result: retrieving and compiling data from websites in order to compete.

If you wanted to look around and run a quick search on software programs to do this for you, then you could probably find a few scraping programs out there available for download. In fact, there are many automated programs out there designed for the Internet niche, all of which help to compile data in some form or fashion.

Whether or not its still fashionable is another story entirely; and truthfully, its either-or for most individuals who know about the technique. Some still use it to compile data and consider it part of a data mining process and just good business, others see it as a damaging technique altogether and choose to avoid it.

When it comes to something you may or may not use, theres certainly a moralist way to view the whole deal. If youre only looking to extract data from your competition to spot any trends and are working to compete within your market, then finding out what your competitors are doing is a smart move. Scraping can help with this.

On the other hand, if youre going to pull bits of text from peoples sites and use the best keywords and phrases for yourself, then you should seriously reconsider. This is illegal, immoral and will certainly result in having your websites banned.

Digg Twitter Facebook Reddit Delicious Stumbleupon

Tags: internet marketing, plagiarism, online business, black hat marketing, http programming, dom parsing, text grepping, data mining,
Posted in: Internet Marketing, Use of technology,

Readers Comments

No comments have been made about this blog.


Leave a Comment

Name:
Comment:
CAPTCHA:

Blog Categories

Blog Tags

virtual employees feasibility study colors business deadlines protection swot analysis link exchanging dom parsing sales franchise business improvement electronic payment processing red mccombs media technology cost-effective solutions advertising marketing strategies affiliate marketing personable paying employees

Listed On

Add to Technorati Favorites Entrepreneurship Blogs - BlogCatalog Blog Directory Directory of Business Blogs Blog Directory blog search directory Bloglisting.net - The internets fastest growing blog directory My Zimbio

Newsletter

Twitter Automation SecretsSign up here for our newsletter and receive this free ebook on how to automate your Twitter marketing campaign.

Our newsletter teaches you:
  • Key Startup secrets for success
  • Internet marketing tips
  • Mastering Mindset
  • Social marketing strategies
  • How to systemize for results
  • Online Revenue Models
  • And much more....
Wealth Propulsion
Power Up Your Marketing
Engage Virtual Experience
Marketing Secrets Exposed
Breakthrough to Success